Located in La Conner, Washington, the Heron Inn and Day Spa provides a quaint and relaxing getaway. This redesign transforms the Heron’s values, emphasizing locally sourced ingredients, handcrafted goods, and the inn’s connection to its surrounding natural world.

Three distinct identity marks can function independently or merge into more decorative badges. The understated wordmark conveys the inn's reliability, while the two-headed heron and monogram establish a distinctive identity, embodying the spirit of exploration and curiosity found at the Heron.